@article{Tasbulatova_Baimukhanbetova_2023, title={Problematic aspects of the development of supply chains in the e-commerce market in the context of multi-channel retail }, url={https://bulecon.enu.kz/index.php/main/article/view/559}, DOI={10.32523/2789-4320-2023-1-25-33}, abstractNote={<p>The development of e-commerce in recent years is associated with the coronavirus pandemic and the reduction in retail trade during the quarantine period.</p> <p>Multi-channel retail, in addition to e-commerce, includes both online and offline stores, mobile commerce and other ways of selling and delivering goods and services to consumers.</p> <p>The purpose of this article is to analyze the problems in the development of supply chains in the conditions of multi-channel retail in the world and Kazakhstan markets.</p> <p>The idea of the study is to consider the main problems of e-commerce in the context of multi-channel retail.</p> <p>The scientific significance of the study lies in the study of the factors of development of e-commerce in the context of multi-channel retail.</p> <p>The practical significance of the study is determined by the results of data analysis on the most problematic aspects of e-commerce in a multi-channel retail environment.</p> <p>The research methodology is presented by systematization and hypothetical assumptions, in accordance with which the ways of development of multi-channel retail were determined.</p> <p>The main results of the study are shown in the conclusions and given in the recommendations.</p>}, number={1}, journal={ECONOMIC Series of the Bulletin of the L N Gumilyov ENU}, author={Tasbulatova У. and Baimukhanbetova Э.}, year={2023}, month={Mar.}, pages={25–33} }