AIDARGALIYEVA, N. .; MALDYNOVA, A.; MUSSABALINA , D. Innovative approaches to forming consumer loyalty in digital retail. Economic series of the Bulletin of L.N. Gumilyov ENU, [S. l.], n. 2, p. 74–86, 2026. DOI: 10.32523/2789-4320-2026-2-74-86. Disponível em: https://bulecon.enu.kz/index.php/main/article/view/1280. Acesso em: 15 jul. 2026.