Nakhipbekova С.; Ydyrys С.; Kulbaeva М. The role of elements influencing the formation of the image of the city in the branding process: on the example of the city of Turkestan. Economic series of the Bulletin of L.N. Gumilyov ENU, [S. l.], n. 1, p. 362–380, 2024. DOI: 10.32523/2789-4320-2024-1-362-380. Disponível em: https://bulecon.enu.kz/index.php/main/article/view/742. Acesso em: 8 jan. 2026.